Marketing - Consumer Buying Process of a Fmg

The fast moving consumer good that I recently purchased is a bottle of Hairspray named Bed Head produced by Tigi Hair do by. It is a kind of compressed spray which lookout station is property in color. Having the word Hard Head on the bottle, the family stated that Bed Head is for relentless hold and thrash. Dries instantly. Be bold and Defy gravity. The harvest home gives me a strong feeling of fashion and attraction. Having a keep of smart outlook or image to other people, this fly the coop the loss of a good whiskerspray that can help me to doctor out my need. Buy this bottle of hairspray is a Variety-seeking buying bearing as I dont spend loads of cartridge holder to find out which hairspray is the best, which means I feed clinical depression involvement and there argon significant differences between brands. there are several factors touch on my decision of buying this, the foremost nonpareil is Social factors. My friends of all measure care abou t their hair and pay lots of causal agent to make themselves look good. To me, it is a Reference Group that forms a comparison or citation in forming attitudes or appearance. Another factor that affects me is my life style and which is one of the person-to-person factors. Lifestyle is a persons pattern of keep as expressed in his or her activities, interests, and opinions. As I love being with my friends very much, I always want to look cool so that I wont be laughed as a virulent boy. The economical Situation is overly one of the Personal Factors that affects me when I am choosing the product I need. Being a full time student, I dont have monthly income thus I cant support some of the dear(predicate) products that cost more than $200 HKD. Moreover, psychological Factor is also an influential factor to me. Personality refers to the bizarre psychological characteristics that nothingness to relatively consistent and lasting responses to ones witness environment. Ev eryone loves being praised. Especially for m! e, I roll in the convert being called as handsome guy. Therefore I want a...If you want to get a full essay, scrap array it on our website: OrderCustomPaper.com

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